by Kappy Prasad | Dec 20, 2014 | Articles, How To's, Linux, Technical
You may find yourself often fighting the frustration of having your business emails getting classified as spam in your customer email boxes. The fact is that about 80-90% of ALL email on the internet is spam. In spite of this, businesses anticipate increasing the number of email campaigns on the web. To stop the bombardment, people and businesses are creating filters, or buying company services that filter email so that they receive only content that they deem relevant to them. So, whether or not your email is legitimate, if a receiving host or email spam program is aggressive or set a certain way, your emails could very easily get marked as spam. Unfortunately, this is not a server or hosting issue. This is a general issue with email that you will find no matter where you host your business emails. This article discusses what you can do from your end. Steps to take when your emails are marked as spam There are several things that may help, but bear mind these are suggestions and not a guarantee that your email will no longer be filtered as spam: Make sure that you are not in violation of the CAN-SPAM Act of 2003. Verify that your emails make the grade and you’re not falling into common filtering rules. Send your customers a personal email message requesting that they white-list your domain, so that your business emails don’t get filtered into Spam. In this, I’m referring to a “personal” email as one that doesn’t include your marketing links or business advertisements or enhancements that may flag the email as something other than a personal email. Check...
